Epicom and Entrinsik Partner to Extend Business Intelligence Capabilities to SugarCRM Users
Epicom Corporation, a Gold level SugarCRM business Relevant Products/Services partner and experts in consulting, integrating, and customizing CRM Relevant Products/Services systems, and Entrinsik, Inc., developer of award-winning Informer, a self-service reporting and business intelligence Relevant Products/Services solution, today announced a Partnership designed to offer SugarCRM users advanced reporting options.

Informer software provides real-time Relevant Products/Services reporting, data Relevant Products/Services analysis and interactive dashboards that extend the value of SugarCRM. Epicom helps companies grow and succeed by deploying state-of-the-art Customer Relationship Management systems and partners with industry leading software and service providers.

"A part of what we do at Epicom is consultative. We evaluate the best products out there in the market and integrate those applications into a comprehensive CRM solution. By partnering with Entrinsik, we are able to provide an integrated and robust reporting solution for our customers," says Bill Harrison, CEO and Founder of Epicom.

With the Informer integration, Sugar users can:

- Access data from multiple sources including SugarCRM, data warehouses, Google Docs, Excel spreadsheets etc.
- Incorporate run-time variables allowing users to specify filter parameters and underlying Key Performance Indicators (KPI) on the fly
- Easily construct ad-hoc reports with that contain rich content and integration with Sugar
- Connect Informer reports to SugarCRM to access lead, account, and task details

The integration with Informer gives Sugar users instant visibility into their company performance and customer Relevant Products/Services behavior. Epicom customer, TAV Health, deployed the Informer product with its existing SugarCRM system only a few months ago and is already seeing success in the integration.

"Informer has made it easier to get real-time data out of our heavily customized SugarCRM system. Informer's integration with Sugar has saved us countless hours and has given us the ability to provide metrics to our customers that would otherwise be very difficult to create," says Kristeen Pierce, Director of TAVConnect.

"With Informer, companies can link their SugarCRM to multiple data sources on one screen to easily visualize and monitor key metrics and sales; then immediately drill into the underlying details within the disparate databases with just one click," says Doug Leupen, President and CEO at Entrinsik. "We are excited to work with Epicom to offer the SugarCRM user community a way to gain even greater value from their CRM."

Epicom Corporation

Epicom customizes, supports and hosts high-performance web-based Customer Relationship Management systems. Epicom has completed hundreds of successful CRM projects and is one of Sugar's leading North American Gold Partners. Our focus is on consulting and executing complex SugarCRM deployments, customizations and integrations. For more information, call 512-481-9000, email info@epicom.com, or visit our website at www.epicom.com.

Entrinsik, Inc.

Since 1984, Entrinsik has been developing, implementing, and supporting information management solutions that enable organizations to maximize performance and improve bottom lines. Entrinsik's Informer software is an innovative, award-winning operational reporting, analysis and dashboarding solution used by over 1000 organizations around the world every day. For a demonstration of Informer or a free trial, call us today at 888-703-0016, email us at sales@entrinsik.com, or visit www.entrinsik.com/informer-free-trial.